Tuesday, July 11, 2017

Consumer Staples: Yummy, but could be yummier

On-and-off, I have been monitoring the US consumer staples sector. This sector has been going nowhere but up, denying me opportunities to create meaningful positions in this sector. Well, it looks like things are finally changing. 

Let's just stop to smell the flowers. Amaranthine beauties don't bloom everyday, ya know? (Pun intended).

It is good to keep myself occupied with both work and school work. That way, my itchy fingers wouldn't meddle with stuff that's not meant to be touched.

So, what's with the consumer staples sector? Popular explanations include the fear of Amazon extending its tendrils into the sector (acquisition of Whole Foods), changing consumer preferences (millennials and their preference for healthier, organic alternatives rather than meat and processed products), and food scares.

Of course the old guard aren't just standing by and doing nothing. Hormel Foods have acquired Jennie-O Turkey Store (to cater to consumers who are turning to turkey meat instead of red meat), Applegate Farms (organic meat), and Muscle Milk (sports nutrition). J.M. Smucker have entered into the pet food business to tap another new market.

In the mean time, I'll be keeping an even closer watch on this sector from the side lines. Most probably, I'll try to read up on cyclical commodities (I know nuts about Archer Daniels Midland's raw material/food production industry).

Vested in J.M. Smucker and Hormel Foods.


  1. Unintelligent Nerd,

    Looks like you are not a Panda or Koala Bear ;)

    I tell you, with "disruptors" getting more common in multiple industries, life is not getting easy for those who thought all they needed in life was to study hard, and work hard :(

    1. Hi SMOL,

      Crossing fingers that consumer staples won't be disrupted. First order thinking is that humans need food to survive. Second order thinking is that they DO have the choice to choose what they want to eat!